Who We Are

Embrace was created in 1999 to expand FFAH’s mission to “Create safe, comfortable, affordable housing”. FFAH wanted to pursue a more personal impact on its residents and the greater community. To this end, FFAH adopted the mission “Building homes, creating communities, enriching lives”, and this deeper, more personal focus gave birth to Embrace.

Today, Embrace provides onsite services to a growing number of properties. Our primary goal is to help our tenants overcome barriers to success. We do this largely by connecting residents to services that already exist in the community and by facilitating their access governmental programs. Additionally, coordinators provide onsite services tailored to the specific needs of the residents. Embrace’s skilled coordinators assess residents’ goals, evaluate available resources, and offer a variety of educational, recreational, and social activities. Classes geared to financial fitness, computer literacy, English as a Second Language, health, nutrition, and fitness are popular with adults. For our children, we provide computer labs, after school homework assistance, cooking classes, arts and crafts, and other organized activities such as dance or karate.




We encourage an active resident lifestyle at our senior properties and provide opportunities to interact through classes, clinics, and social events aligned with the interests of each community. One popular example is our technology class, which helps residents communicate more effectively with family and friends, handle critical issues online such as Medicare and Social Security, and feel more connected to the world. We may also provide fitness classes, blood pressure clinics, and a variety of speakers selected to address the needs of residents.

Our services make a powerful difference in people’s lives and carry meaningful returns through generations. By encouraging community members to get to know each other in a positive way, we decrease resident turnover, cut down on crime and vandalism, and keep our communities vibrant and healthy.